contact us
upload your artwork
plant list
how to order print
about us
facebook
making a payment
delivery
twitter
common sizes and templates
what is fsc
usefull links
tickets
terms
special offers
presentation folders
posters
digital printing
large format printing
artwork and design
spot colour
stationery
sticky labels
bespoke greeting
cards
calendars
envelopes
desk pads
desk pads with wire bound covers
desk pads with wrap over covers
sticky mate note pads
block pads
postcards
a4 and a3 bar menus
take away menus
mass marketing
leaflets
taxi cards
folded leaflets
leaflets
flyers
brochures
mini brochures
business cards
letterheads
compliment slips
business stationery
packs
ncr forms
printing_prices_products0170100.gif printing_prices_products017097.jpg
printing_prices_products001016.gif printing_prices_products001015.gif printing_prices_products001016.gif printing_prices_products001014.gif printing_prices_products001012.gif
printing_prices_products017092.gif printing_prices_products017090.gif printing_prices_products017088.gif printing_prices_products017086.gif printing_prices_products017084.gif printing_prices_products017082.jpg printing_prices_products017080.gif printing_prices_products017078.gif printing_prices_products017076.gif printing_prices_products017074.gif printing_prices_products017072.gif printing_prices_products017070.jpg printing_prices_products017068.gif printing_prices_products017066.jpg printing_prices_products017064.gif printing_prices_products017062.jpg printing_prices_products017060.gif printing_prices_products017058.gif printing_prices_products017056.gif printing_prices_products017054.gif printing_prices_products017052.gif printing_prices_products017050.gif printing_prices_products017048.gif printing_prices_products017046.jpg printing_prices_products017044.jpg printing_prices_products017042.jpg printing_prices_products017040.jpg printing_prices_products017038.jpg printing_prices_products017036.gif printing_prices_products017034.jpg printing_prices_products017032.jpg printing_prices_products017030.jpg printing_prices_products017028.jpg printing_prices_products017026.jpg printing_prices_products017024.gif printing_prices_products017022.gif printing_prices_products017020.gif printing_prices_products017018.gif printing_prices_products017016.gif printing_prices_products017014.gif printing_prices_products017012.gif printing_prices_products017010.gif printing_prices_products017008.gif printing_prices_products017006.jpg printing_prices_products017004.gif
Let us call you back!
Your Name
Telephone
printing_prices_products003003.gif printing_prices_products003002.gif printing_prices_products001015.gif printing_prices_products001011.gif
ADVERTISING POSTCARDS

An advertising postcard is a postcard used for advertising purposes (as opposed to tourism and greeting postcards).
Because the postcard begins as a blank sheet of card, the options for what may be advertised are endless. Postcards are used
in advertising as an alternative to or complementary addition to other print advertising such as catalogs, letters, leaflets
and flyers. Advertising postcards may be mailed or distributed by other means.

DIRECT-MAIL
 
An advertising postcard that is sent in the mail directly to the recipient. An organization may send advertising postcards to
their current customers, prospective customers, and/or names and addresses to which they want to target their advertisements.
Direct mail advertising postcards offer an advantage over other direct marketing mail pieces, such as letters, because the
recipient can see the message without having to open the piece of mail. However, they suffer disadvantages also. Because of
their relatively small size, they cannot carry much content, and as their contents cannot be hidden from view, they are not
viable where privacy or security are concerns.
 
Many traditional businesses use direct mail advertising postcards. Common examples include:
 Realtors - advertising new listings (example: Real Estate Postcards)
 Political campaigns - getting the message out
 Doctors / Dentists - appointment reminders
 Others - lawn care, oil change, movie rentals, coupons, etc.
 
Though postcards have traditionally always been rectangular in shape, certain postal authorities, such as Canadaís Canada Post
Corporation, do allow certain non-rectangular shaped cards to be mailed. This has given rise to new marketing concepts such
as round postcards or cards specifically die cut to match the theme of a particular campaign.

NON-MAILED
 
An advertising postcard which may also known as a freecard or an adcard is a postcard which is designed and used to advertise
or raise awareness of a company, service or cause. Some of these postcards have insufficient space to include a postal address
and a message on the reverse side.
 
Generally found more often in venues frequented by the younger people (age 18-35), advertising postcards can be found in, nightclubs,
restaurants, bars, cinemas, art galleries, museums, theatres, hotels, retail sites, universities and high schools.
 
Patrons can take them for free, and the success of the medium relies clever or discreet advertising slogans, attractive or ingenious
images and production on good quality card stock with a traditional postcard back. One of the marketing concepts is that the cards
are so attractive that people want to pick them up, save, show, or post them to a friend and say "have you seen this?". They can become
print viral marketing.
 
A characterising feature of the cards is that they carry the publisher/distributorís name and logo. The postcard displays usually have
between 10 to 20 slots, and cards are changed on a regular basis so there is a continuing supply of new material.

POSTCARDS

A postcard or post card is a rectangular piece of thick paper or thin cardboard intended for writing and mailing without an envelope.
 
In some places, it is possible to send them for a lower fee than for a letter. Stamp collectors distinguish between postcards
(which require a stamp) and postal cards (which have the postage pre-printed on them). While a postcard is usually printed by
a private company, individual or organization, a postal card is issued by the relevant postal authority. The United States Postal
Service defines a postcard as: rectangular, at least 31/2 inches (88.9 mm) high ◊ 5 inches (127 mm) long ◊ 0.007 inches (0.178 mm)
thick and no more than 41/4 inches (108 mm) high ◊ 6 inches (152.4 mm) long ◊ 0.016 inches (0.406 mm) thick. However, some postcards
have deviated from this (for example, shaped postcards).

BRITISH SEASIDE POSTCARDS
 
In 1894, British publishers were given permission by the Royal Mail to manufacture and distribute picture postcards, which could be
sent through the post. The first UK postcards were produced by printing firm Stewarts of Edinburgh and early postcards were pictures
of famous landmarks, scenic views, photographs or drawings of celebrities and so on. With steam locomotives providing fast and
affordable travel, the seaside became a popular tourist destination, and generated its own souvenir-industry: the picture postcard was,
and is, an essential staple of this industry.
 
In the early 1930s, cartoon-style saucy postcards became widespread, and at the peak of their popularity the sale of saucy postcards
reached a massive 16 million a year. They were often bawdy in nature, making use of innuendo and double entendres and traditionally
featured stereotypical characters such as vicars, large ladies and put-upon husbands, in the same vein as the Carry On films. In the
early 1950s, the newly elected Conservative government were concerned at the apparent deterioration of morals in Britain and decided
on a crackdown on these postcards. The main target on their hit list was the renowned postcard artist Donald McGill. In the more liberal
1960s, the saucy postcard was revived and became to be considered, by some[who?], as an art form. This helped its popularity and once
again they became an institution. However, during the 1970s and 1980s, the quality of the artwork and humour started to deteriorate and,
with changing attitudes towards the cards' content, the demise of the saucy postcard occurred. Original postcards are now highly sought
after, and rare examples can command high prices at auction. The best-known saucy seaside postcards were created by a publishing company
called Bamforths, based in the town of Holmfirth, West Yorkshire, England. Despite the decline in popularity of postcards that are
overtly 'saucy', postcards continue to be a significant economic and cultural aspect of British seaside tourism. Sold by newsagents and
street vendors, as well as by specialist souvenir shops, modern seaside postcards often feature multiple depictions of the resort in
unusually favourable weather conditions. John Hinde, the British photographer, used saturated colour and meticulously planned his
photographs, which made his postcards of the later twentieth century become collected and admired as kitsch. Such cards are also respected
as important documents of social history, and have been influential on the work of Martin Parr.